Major in Big Data and Business Analytics

The structure of the major involves three courses.

Student may choose:

  • 3 major-specific electives, or
     
  • 2 major-specific electives, plus 1 course selected from the program's offered electives or 1 innovation-specific elective

Major-specific Electives
 

  • PREDICTIVE ANALYTICS FOR DATA DRIVEN DECISIONS MAKING, in English
  • SOCIAL MEDIA MARKETING, in English
  • BIG DATA FOR BUSINESS DECISIONS, in English
  • DATA MINING FOR MARKETING, BUSINESS, AND SOCIETY, in English
  • EMPIRICAL INDUSTRIAL ORGANIZATION AND MARKET DESIGN, in English