Maximilian Beichert dives deep into influencer marketing by analyzing data from over 1.8 million purchases and three comprehensive field studies

Communicating promotions on digital displays, in addition to traditional systems, can influence customer spending on discounted products

Nine Bocconi women scientists speak in a series of video interviews

Our list of the 10 most popular research stories of 2023 ranges from the latest hot topic, such as Artificial Intelligence, to timeless stories

With the Research Celebration on Wednesday, 29 November, the University aims to raise awareness about the results that have earned it respect as a research university, honoring the individuals who have achieved these milestones

The Bocconi PhD School presentation event introduced by Rector and Dean