Contacts
University

Venturing into Luxury

, by Lucia Schieppati
A meeting between the fashion world and the financial world in a series of meetings organized by the Luxury management and corporate fashion Bocconi student association

To get into the fashion world and the production of luxury items it's essential to know the main instruments useful to improve key values of the industries and their products. The Luxury management and corporate fashion Bocconi student association wants to give some suggestions about this topic with a series of three meetings, starting on Thursday, 27 february (at 1.30 pm, class Zappa), with "Venturing into luxury". Katy Pucci-Sisti Maisonrouge, (businesswoman foundress of KM&Co, specialized in assisting luxury firms and start-ups with branding, financing, and long-term strategies and who also teaches the Master Class "Marketing of Luxury Products at Columbia Business School), will give an inside view on the luxuryworld, revealing (maybe) which are the magical elements useful to grow up into this trade.

The Luxury management and corporate fashion student association is a young association, born this year, founded by Ewa Wojcik and composed of about twenty students. Eleonora Bianco, one of the members explains: "You can enter this association by sending a personal CV and a presentation via this Facebook page or at as.lmcf@unibocconi.it, and at the moment the enrollment is open!".

The other meetings that will complete the series will be: "Fashion communication seminar", on March 18 with Phil Taylor (Yomee Group) and "Fashion business Seminar", on May 8, with Benjamin Malhotra (Polimoda international institute of fashion design and marketing).

University