With FTxBocconi a Challenge for Young Talents with Ideas for the Future Hybrid World
The importance of digital technologies in all aspects of our lives has been further underlined during the pandemic. Today we are immersed in a hybrid world for which we need to find the best solutions and the most innovative ideas to get the best out of the experiences we have in the physical and digital worlds. With this in mind, the third edition of the FTxBocconi Talent Challenge 2022, organized by Bocconi University and Financial Times, will focus on ideas and solutions to integrate physical and digital presence in work, healthcare, entertainment and retail. 200 university students and young professionals from all over the world will be selected to challenge themselves in finding new strategies and business models in a competition that will take place on 3-7 February 2022 in hybrid form, with participants having the option to take part in person at the FT headquarters in London or virtually from their homes.
Challengers this year will focus on solutions for the "Future Hybrid World" in the following fields: work, health, entertainment and customer experience - searching for innovative business ideas and strategies that must first of all be sustainable from a social, environmental and economic point of view. They will work with alumni and academics from Bocconi who will support and mentor them throughout the event to help understand how innovation works within management, finance, marketing and entrepreneurial frameworks.
The challengers will have access to masterclasses and talks on the impact of digitalization and emerging digital technologies on the business world, delivered by panels of experts from Financial Times, Bocconi and leading guests. Confirmed guest speakers for now include Margherita Della Valle, CFO Vodafone Group, Davide Grasso, CEO Maserati, Sergio Picarelli, President of Talent Solutions at Adecco Group, and Silvio Campara, CEO Golden Goose.
Divided in teams, they will be assigned specific challenges for the four fields and at the end each team will have the opportunity to pitch their ideas to a jury of professionals, Bocconi faculty, alumni, as well as FT journalists and board members.
Applications are open until November 24: https://fttalent.ft.com/ftxbocconi2022/
The winners of the challenge will be interviewed for the final phase of the acceleration program of B4i, Bocconi's accelerator. Furthermore, the winners will have access to a dedicated one-to-one session with the B4i team to review their business idea and the presentation. They will also have a mentoring session with FT professionals and their pitch featured on the FT Talent website. And five winners will also have the possibility to participate for free in one of the business courses run online by SDA Bocconi in partnership with GetSmarter.