Homepage

Knowledge that matters
Highlight background

Highlights

Marketing

A new study by Marton Varga and co-authors finds that fMRI data can improve sales forecasts, especially for innovative products. But when it comes to predicting what store managers will put on the shelf, traditional surveys still have the edge

Dondena Lecture

On 27 October, the 2026 DONDENA Lecture with Noblen laureate Joel Mokyr will explore how competition between ideas shapes scientific progress, technological innovation and economic growth

Fundraising

The Gori-Pezzini Scholarship Fund that was made possible by the donation of a Bocconian couple supports the higher education of disadvantaged young people coming from Valdarno and Valtellina. Named in honor of their fathers, the initiative provides educational opportunities to future students from their home territories

Swipe

viaSarfatti25, the Bocconi magazine - 3/2026

The Divided States of America

The midterm elections and the future of a nation still shaping the world

deadline

Upcoming Deadline

Application for MSc and MA Programs

Applications for MSc and MA programs for international students are now open! Find out how to apply for the 2027-2028 academic year.